RELEASE DATE: MAY 26, 2018 – REVIEW BY MICHAEL GRANT, C.E.O. of RePPiN4U/UK REP FOR WU WORLDWIDE DJ COALITION
DISCLAIMER: The following content in this album does not necessarily reflect the views of Primal Winds… B.U.T… THEY UNDERSTAND!
Come on now we are all intelligent Hip Hop Heads here! If anyone here really thinks that Primordial Emcee and Iron Wind really walk the streets of Toronto swinging Samurai Swords or organizing shoot outs in the wild wild west… then you’re reading the wrong blog! Go over there and walk it like you talk it!
What Primal Winds take pride in, is emphasizing on their album concepts, and the result is a solid piece of work. They hope to keep the consistency going on their latest offering, taking it to the Wild Wild West. 16 tracks of the Spaghetti Western style fused with Hip Hop, further proving how versatile and adaptable this art-form truly is.
The album kicks off with the title track of the same name, the duo pay homage to Johnny Cash with their rendition. Unless your music taste is eclectic, you may not appreciate the direction these guys are going in as this track sets the tone of the album. Luckily for wrestling fans like myself, we will instantly recognize it from the latest promos from WWE superstar – The Undertaker who has taken a ‘Johnny Cash’ like approach to his character now.
Imagine, a Hip Hop house party in the Wild Wild West… apparently it’s a ‘Bush Party’ at the trailer park… it’s going to be interesting what visuals Primal Winds will do going forward.
Dead To Rights is a sure-fire album highlight. Only three tracks in, and the listener starts taking notice of the female vocalist appearing in the hook. She goes by the name of Alexa Ourania whose Instagram has some quite interesting images to say the least…
The only drawback being… that track ends a bit too quickly, but already, like the next skit says, this album starts to grip your ears and pull tight with the next banger ‘Hang Em High’. The homages continue in ‘Fistfull of Dollars’, where Primoridal claims to take heads of the wack rappers who run their mouth telling lie to the people on wax, otherwise they’d feel the wrath of a ‘Rattlesnake’ like Stone Cold Steve Austin.
‘Buckle Bunnies’ is a certified infectious banger with the subject matter directed at the
cowgirls, once again Alexa Ourania steps in playing that role, and rightfully so. This is the part where I suggest to the Primal Winds that this should be a future video, with Alexa in it…cowgirl gear and all…
WWE should seriously consider using the next track as some sort of future promo for The Undertaker…best do it now while Undertaker is still active. Entitled ‘Tombstone’, the gunslinging pair are prepared to take this rap game to the end. Talking of gunslingers…
This is the latest lyric video featuring Madchild. Let’s keep in mind right at the beginning of this review, that Primal Winds do not necessarily promote gun violence, rather this is lyrics, over backdrops that fire like guns blazing on the set of Back to The Future in 1885.
The homage doesn’t stop there with The Good, The Bad, & The Ugly , which is closer to the concept than Consequence’s offering back in 2004, which was in itself a fantastic display of wordplay, but this doesn’t compare to the album’s arguably #1 highlight…
‘War Cry’ takes sonics most recognized from Quentin Tarantino’s Kill Bill and looped into epic fashion, and maybe, just maybe, if the album ended here, it would have been in a blaze of glory. But the duo felt confident they can go another five rounds, surviving a ‘Mexican Stand Off’, and celebrating in a ‘RoadHouse’… again, these are hot tracks, but the album is struggling to follow ‘War Cry’.
At this point the album is suffering from the ‘Stillmatic’ effect… by that I mean the album could have ended at Track 10/11, and any track that followed sound more like bonus tracks due to the track sequencing. But we always welcome back Alexa… she is the ‘Smokin Ace’ up their sleeve so to speak… great recovery!
‘Cowboy Up’ might be the most rock sounding, mosh pit infused track on the album, but these few tracks only prepared us for the album’s true ending – ‘Rising’… which pretty much silences any criticisms, albeit minor, found within the project.
Nit-picking aside, Primal Winds are truly becoming masters of their creativity, to take a different subject matter and make a body of work out of it, and at the same time keeping it true to them. If you ever wondered what Hip Hop would have been like in 1885, this is a true embodiment of that.